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Cosfibel Encases a Crystallized Rose ‘Jewel’ in APET Box


(April 2011) posted on Wed Apr 06, 2011
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Cosfibel worked with the A-VOS-MARKS design agency to create tailor-made packaging for a crystallized rose concept. In the beginning was the fresh and natural rose, which was transformed into a delicate edible item thanks to an exceptional work in crystallization.
To wrap the stabilized rosebuds and petals, A-VOS-MARKS called on Roskoplast. Cosfibel’s transparent packaging specialist had to adapt to cost constraints, focus on the transparent and the robust aspects, and come up with an elegant case inspired by the jewelry world.
The result is an APET case with a diamond-shaped wedge that encloses and maintains its fragile contents like a jewel. This gourmand concept, used in pastry decoration, is distributed under the Instant Naturel brand name at Harvey Nichols in London, at Dean & Deluca in New York City, and at the Shaza chain of hotels in Medina, Saudi Arabia.
A-VOS- MARKS is a French design agency that provides a global approach to creation and design essentially in the food sector for private label brands. In a festive twist, A-VOS-MARKS also mounted the rosebud on a band so the flower becomes a fun and fleeting gourmand ring and gift. For more, visit www.cosfibel.com.
 


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