Posted: October 6, 2008 by
Ron Romanik

THE IN-MOLD DECORATING ASSOCIATION is an organization of molders, printers, material suppliers, equipment suppliers, and others committed to the development and growth of in-mold decorating products, technologies, and markets. Its mission is to raise the level of awareness and acceptance of in-mold decorated durable products and packaging by OEMs, end-users, and marketers. IMDA equally represents and supports all of its member companies across the entire in-mold decoration supply chain.

Best Part Design
Swatch Buttons
Submitted by: Aspasie IML; Molder: Plastifil

For the challenging small size of the label, cassette loaders were designed to provide easy handling of the labels by the molder. The little labels required a more precise die cutting due to the very visible effect of any off-registry application. The quality standards required by the customer could only be met by designing an in-mold label printed on a high-resolution offset press.

Best Injection Mold Part
Dirt Bike Spoilers
Submitted by: Polisport; Molder: Polisport

This heavy label and part demonstrated a certain degree of complexity in the positioning and the mold, including 14 "cutouts" that were clean and free of flash. The clean cutouts indicate good shutoffs, which sometimes present challenges when molding polypropylene material. The high quality of the mold allowed the in-mold labeling process to produce excellent quality.

Best Thin Wall Packaging
Chapman's YogurtPlus
Submitted by: North America IML Containers Inc.; Molder: North America IML Containers Inc.

The molder created a package to give a new dimension to ice cream containers. The Chapman's design features a unique oval shape, an original wrap-around in-mold label that follows the beautiful line of the container, and an elegant tamper-evident lid.

Best Blow Mold Part For: Seven Powers Perfume
Submitted by: Viappiani Printing Srl
In-mold labeling for small capacity containers offers a real challenge to the market. This 150-ml cosmetic bottle is light, shatterproof, and 100% environmentally friendly. The Seven Powers label has very simple but attractive graphics with hot-foil stamping on a thermosensitive substrate.

Best Label Design
Schätze der Welt
For: Mövenpick; Molder: Spies Kunststoffe GmbH

The elegant design of the container and lid are reminiscent of a treasure chest, which corresponds very well to the product name. Special label film was selected to achieve a smooth surface between a high-gloss and matte finish. Graphics for each product are evocative of the special flavors unique to the country of origin.

Best IMD Durable Product
Nescafé Lenticular Cup (22-oz.)
For: Nestlé Mexico; Molder: IGH Solutions

This lenticular cup for Nestlé Mexico features holiday ornaments communicating the spirit of the season. The Nescafé brand is enhanced all around the lenticular cup, as the division of the artwork into two distinct panels emphasizes the 3D visual impact. Elegantly simplified representations of a pine tree move in the background while each ornament appears on a separate layer towards the forefront.

Label Design Honorable Mention
Preen Garden Weed Preventer
Submitted by: Ropak Packaging

This label is the largest known non-round in-mold label produced or used in North America—or possibly, the world. Because of the large size, several technical challenges had to be overcome to make the project a success.

Best Product Family
Olay Definity Skin Care Products
By: Procter & Gamble;
Submitted by: Smyth
Companies/Technimark; Molder: Technimark

For the launch of the new Olay Definity line, P&G requested a new cylindrical package with high-quality printing and with a viewable, suspended product inside. The solution came together with a polystyrene container and a clear in-mold label. The second generation of art integrated a hologram to add additional elegance and shelf presence to the package and to enhance the product's brand identity.

Product Family Honorable Mention
Maxx Scoop Litter (7-kg)
For: Nestle Purina Canada; Molder: Gateway Plastics

Steering away from thermal transfer or sleeve decorating methods, Gateway Plastics created an in-mold label solution that allowed for the best possible reproduction of colors and photographic images with minimal defects. Beyond image quality, Gateway created a unique container design and implemented proprietary processing techniques to create a robust solution that reduced product handling, scrap, and inventory exposure.