This book by JGA Corp. is a virtual catalog of ideas for inspired retail design. It features work that is international in scope in innovative in content. These 1,000 touchpoints of brand identity include ...
By Linda Casey
Material ConneXion has joined Pack Expo Las Vegas 2011 and will bring its dynamic, interactive materials display to The Brand Zone Sept. 26-28. The Material ConneXion’s exhibit will introduce new ideas, showcase emerging trend, and demonstrate the essential link between material innovation and design. The exhibit’s primary focus will be material innovations for the packaging industry, but also will offer ideas for cross-industry pollination by highlighting materials from all areas of design.
Material ConneXion, with seven offices around the globe, works with designers and manufacturers to discover materials that will invigorate design, revolutionize industry and create more sustainable environments. The company’s Materials Library is the world’s largest, housing more than 5,000 commercially available materials, and its online database offers subscribers comprehensive technical descriptions and complete manufacturer contact information.
“Packaging materials are at the forefront of the sustainability conversation. Keeping brands competitive and relevant with consumers remains important as well,” remarks Charles D. Yuska, president and CEO of PMMI. “The Brand Zone allows brand owners to see the latest technologies so they can position themselves for long-term success. Having Material ConneXion exhibit their innovative materials solutions is a perfect fit for The Brand Zone at Pack Expo Las Vegas. ”
To date, more than 1,600 exhibitors have signed on to showcase their products and processes in The Brand and Processing Zones, The Pharmaceutical, Confectionery and Reusable Packaging Pavilions. Exhibit space has been expanded to 600,719 square feet to accommodate the 14 percent increase in exhibitors over the 2009 show.
“Our interactive Innovation Lab will educate Pack Expo visitors on the essential material concepts driving innovation today by allowing them to see, touch and experience the materials that are having the greatest impact on the design world,” says Alison Zingaro, marketing and communications manager for Material ConneXion.
Pack Expo is North America’s largest packaging and processing marketplace, and more information about the show to be held at the Las Vegas Convention Center can be found online at www.packexpo.com.
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