Unlike other packaging titles, which simply provIde templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based ...
By Linda Casey
Metropolis Presentation Design and Art Box dazzled when it debuted at this year’s Luxe Pack. The box contains six individual smaller cartons, each representing a specific metropolis. The distinguishing qualities of each box’s corresponding city are highlighted by various hot-stamping and cold-foiling techniques.
Michael Matthaeus Martha designed the packaging so it adorns five sides of each box, but does not extend to the sixth side. Instead, this side presents a portion of an artistic image; when all boxes have been arranged correctly, a complete picture is formed. An accompanying leaflet explains Martha’s artistic interpretation of the metropolis theme.
Stamping foil manufacturer Kurz created the boxes to display how warm or cool metallic tones, glittery holograms, lavish stamps, and sumptuous reliefs can be used to capture the atmosphere of a city. The company says it will produce a new edition of the Presentation Box on an annual basis and dedicate each one to a specific theme.
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