
Wednesday, March 12, 2008 • Number 31
NEW DESIGN FORUM:
Frequent Design Changes and Consumer Perceptions - What are the keys to managing frequent package design updates so brand messages do not become diluted?
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FEBRUARY FORUM RESULTS:
When Is a Brand Extension Not a Brand Extension? - PepsiCo recently introduced G2, a line of low-calorie sports energy beverages.
[more]
DESIGN:
TricorBraun Redesigns Elmer’s Glue Squeeze Bottle and Captures Award
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BUSINESS NEWS:
Kodak Announces Intent to Acquire Design2Launch
[more]
STRUCTURE:
Smart Design's OXO Good Grips Utility Knife Wins Universal Design Award
[more]
COMPONENT:
Qosmedix Lint-Free Cosmetic Pad Ideal for Gentle Single-Handed Cleansing
[more]
World Wide Packaging Introduces Patented TPE Slant Tip Lip Gloss Tubes [more]
MATERIAL:
Alcan Packaging Achieves Improved Seal Integrity for Marinated Meat
[more]
SUSTAINABILITY:
Twenty Global Industry Leaders to Participate in ‘Future for Sustainable Packaging’ Report
[more]
ANNOUNCEMENTS:
Sun Chemical’s Global Color Innovation Webinar Series Available for Free on Package Design Website
[more]
Alcan Packaging Taps Jim Rooney for V.P. Marketing Post [more]
In-Mold Decorating Association Announces Second Annual Awards Competition [more]
Applebrandsource Relaunched as Fresh New Branding Agency READY366 [more]
FSEA Presents 2008 Lifetime Achievement Award to Industry Veteran Fred Isler [more]
DESIGN PODCAST:
Monadnock Announces Masters Volume III on Design, Democracy, and Differentiation
[more]
TOOLBOX:
Designer’s Toolbox Sponsor of the Week - BASF Corporation
[more]
SOFTWARE:
Callas Software Introduces New Line Up of PDF/A solutions at AIIM/OnDemand
[more]
CALENDAR: For a summary of the most important upcoming package design events, click here.