Brand Zone

Celebrity chef and television personality Fabio Viviani wanted to bring his charismatic personality and approach into homes, with a series of new products with a brand identity that matched Viviani’s sexy personality...
While advertising is effective at reflecting a consumer’s need to clean and driving traffic/footfall to a retailer, 76% of purchasing decisions are made in-store, establishing the packaging itself as not only the...
Château de Pampelonne is one of the leading Rose brands from Provence, established 200 years ago and sold across all five continents. The branding and packaging design specialists Appartement 103 were commissioned to...
ACH Foam Technologies' DuraTherm Insulated Shipping Containers and EPS Foam coolers come in a combination of standardized sizes and custom designed shipping containers to meet any need. Providing a great combination of...
Genesee Brewery’s redesign included a return to the original name of Genesee Light (from Genny Light), along with graphic changes on Genesee Beer, Genesee Cream Ale and Genesee Ice. As one of the oldest breweries in...
Sitting across from John Hall at the American Packaging Summit, I couldn’t help but feel a sense of awe. Being a native Chicagoan, I fondly remember Hall’s Goose Island Brewery when it was just a local brewpub in...
International brand design agency bluemarlin has rolled in a new, distinctive design for Rocks range of squashes. The concept revolutionises the brand’s entire identity, including packaging, communications...
Mactac® has officially unveiled a new logo to better align its branding with company values as they continue to grow and evolve as a stand-alone company. For more than 50 years, Mactac has built its reputation on...
Metallic Dispensing Closure www.aptar.com The Metalized Wren closure is designed to bring a touch of luxury to pressurized packaging. The cosmetic-looking actuator, available in both foam and gel versions, is metallized to...
Mohawk, one of North America’s largest privately-owned manufacturer of fine papers, envelopes and specialty substrates for commercial and digital printing, and Arjowiggins Creative Papers, a world leading manufacturer...

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