Brand Zone

  In this podcast,  Benjamin Punchard and PMMI’s director of member communications Kate Achelpohl, PMMI answer Package Design’s questions about a series of thought-provoking presentations at Pack...
The package design industry does a great job pushing the envelope, seeking out new materials and developing concepts that can help meet demands of modern consumers.  To push these boundaries, designers always ask...
Can a sneaker provide inspiration for the next award-winning food package design? Can a material protect a delicate product even after it’s been hurled from a 15-story building? That’s the type of discussion that...
Mass customization and an increasing mix of retail channels has had a significant impact on operational efficiency for many manufacturers, particularly when it comes to labeling.  The ColorWorks C3400 Label Printer with...
In this audio recording, Package Design's editor-in-chief Linda Casey speaks with PMMI's vp of tradeshows Jim Pittas about why designers should attend Pack Expo International 2012.  Pittas describes the show...
Brand managers face increasing competition and the challenge of standing out on crowded shelves, but they’ll find inspiration for innovative packaging at PACK EXPO International 2012 (October 28-31; McCormick Place,...
  Repeat sales of consumer packaged goods, particularly in the food and beverage categories, are the result of a product meeting or exceeding expectations. But that can only happen if there’s a first purchase. To...
  Voting members of PMMI (PMMI.org)  have opted to expand the scope of general membership to encompass all of North America. Now companies in Mexico that meet the qualifications can become members of this...
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Kellogg Company (Battle Creek, MI) calls the changes to its logo, tagline and website the most significant refresh in its history. The updates to the 106-year-old Kellogg’s brand are designed to better communicate its...
PMMI's Board of Directors votes 22 companies into PMMI membership. The 600-plus member companies that manufacture packaging, processing and related converting machinery in the United States or Canada; machinery...

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