Design Principles

During the Paperboard Packaging Council’s (PPC) Folding Carton Boot Camp on June 9-10, 2015, a top-rated presenter Susie Stitzel, Solution Manager at Esko, instructed industry newcomers that efficient, successful...
VariBlend Dual Chamber Dispensers
VariBlend announces the global availability of its dual-chambered, one-touch foamer, which creates soft creamy foam without propellants, as part of the company’s innovation-driven approach to dual-dispensing...
In the May 2015 issue, Package Design explores different methods for evaluating design firms and compensating them for their work, from pay for performance to the controversial subject of spec work.   The Expert: Amy...
In the May 2015 issue, Package Design explores different methods for evaluating design firms and compensating them for their work, from pay for performance to the controversial subject of spec work.   The Expert:...
In the May 2015 issue, Package Design explores different methods for evaluating design firms and compensating them for their work, from pay for performance to the controversial subject of spec work.   The Expert:...
Philip Thompson, vice president of global design at Rubbermaid, is on a mission. His goal? To build an organization famous for design and product performance, making products better, different and worth it to enrich...
Research on Retail Study finds young shoppers buying more private label products and demonstrating more store loyalty. A new nationwide study of consumers in the 25 to 45 age group indicates that these consumers are...
As a senior business leader, what do you expect your design and marketing team leads to contribute to the business strategy? Because I have a tendency to want to do too much, I look to my design and marketing people to cut...
What are the most innovative secondary packaging trends in high-end spirit packaging for 2015? The first looks of a new marketing campaign shows off your products' secondary packaging at industry enterprise trade shows....
As a senior business leader, what do you expect your design and marketing team leads to contribute to the business strategy? I firmly believe that in business today, more than at any point in history, every facet of what...

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