Strategies & Insights

Here are this year's entries in the Package Design Makeover Challenge, sponsored by EskoArtwork. Click the design firm links below for more details and close-up pictures of each firm's entry, or click here to vote...
Flexible and robust at the same time, easy to carry, and well suited for volumes up to 55 pounds—that is Nordenia's FlexZiBox® packaging. The leading product from the global converter Nordenia International AG...
Reactor, maker of the world’s most durable and progressive sport watches, introduced new “second-life” packaging that which not only improves the company’s environmental impact but also offers the...
ila-spa Limited, the organic skincare company, has just launched its stunning new range of products for the hotel amenities sector. The range comprises a Shampoo for Revitalising Hair, Conditioner for Nourishing Hair, Body...
El Monterey reintroduces their snack line of 12 Mexican food favorites that are all perfect for parties, snacks, and meals. The recloseable bags are freezer friendly and convenient. “We have transitioned our classic...
The Publix supermarket chain recently saw an opportunity to better leverage the learnings from its successful Publix brand private label package design system. The predominantly white packaging of the core Publix private...
When a design really works it appears effortless: we see the finished poem, not the gallons of red ink spilled to create it. Successes in any field are hard-fought, but when a good design comes together, there’s a...
The Container Ltd. package design firm grew from a design studio that already enjoyed an international reputation. For them, design is not an afterthought. It lies at the heart of all that they do and is seen as a...
Like all consumer product companies, the Energizer Household Products Division of Energizer Holdings, Inc. continually seeks to reinvigorate its brand image by keeping the appearance of its packaging relevant and new. But in...
Ball Corporation and Coors Light are bringing yet another eye-catching, highly functional packaging innovation to market that is bolder, colder, and more portable than ever before. Coors Light launched the 16-oz. resealable...

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