Strategies & Insights

Double Mocha Porter is the first of three limited release beers from Rogue’s Double Series in 2011. Double Mocha Porter is the evolution of Rogue’s legendary Mocha Porter, the recipient of over 35 awards for...
Pets don’t have money to spend, but their owners certainly do, and sales figures clearly illustrate why pet retail aisles are every bit as competitive a marketplace as high-end boutiques and salons. In 2009, Americans...
When Avon wanted to launch a line of Skin So Soft body cleansers and lotions, the company called in the New York City-based 4sight inc. design firm, with its trademarked Structural Branding strategies. 4sight and Avon...
The R.B. Dwyer Group is printing three shrink labels for B.C. Bundt’s Walk-Away Parfaits with their new IVCO (Infinitely Variable Cylinder Web Offset) press, manufactured by RDP Marathon. The IVCO press enables B.C....
K.D. Research chose O.Berk Company to help accomplish its mission of providing unique lines of superior technical products with guaranteed performance to fine salons and spas for its new SunPure Beauty line. K.D Research...
Zadina is a new and innovative luxury Emirati store concept masterminded by Al Foah (the largest global producer of dates). The opening of Zadina reflects the UAE’s leadership of the dates sector globally and has been...
Maesa has a long tradition of supplying turnkey solutions for gifts with purchase with high added value. This past holiday season, elaborate cosmetic gift boxes, makeup palettes, and boxes for scented products were created...
Heinz is bringing back an American icon with the launch of a new collector’s edition of Heinz Tomato Ketchup in glass. While the glass bottles can still be found in restaurants, they haven’t been on store shelves...
The Blue Marlin design agency has created dynamic new packaging for the much-loved Ella’s Kitchen brand, a popular organic food for kids and babies in the U.K. looking to expand in the U.S. market. The new design...
For many young women, it’s all about “the look.” They see their favorite starlet on the red carpet and they want to know how they can create the same makeup effects on themselves. And on television,...

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