Makeover Challenge

Base Beauty Creative Agency www.basebeauty.com THE FIRM Base Beauty Creative Agency (BBCA) is a full-service creative agency dedicated to the beauty industry. The agency’s next-generation aims to eliminate divides...
Turtle Wax is renowned the world over, a brand recognized and respected for its heritage and iconic brand signature. By the end of the ’90s, however, intense competition in the car care category forced Turtle Wax to...
The founder of Estudio Ray, Joe Ray, is an artist as well as a designer. This year, his paintings were shown at galleries in Los Angeles and Madison, WI. In the design studio, Joe plays the creative director and president...
Package Design Magazine's sixth annual Makeover Challenge is now complete. The popular vote winner, Estudio Ray, is the subject of this issue's Cover Story. The popular vote was also confirmed by a full-service...
Here are this year's entries in the Package Design Makeover Challenge, sponsored by EskoArtwork. Click the design firm links below for more details and close-up pictures of each firm's entry, or click here to vote...
FiberMark (www.fibermark.com), a global leader in manufacturing innovative paperboards, fiber-based specialty covering materials and print media for world-leading brands, has been named the exclusive sponsor for Package...
Envision Creative Group www.envision-creative.com THE FIRM Envision Creative Group is a branding, marketing, and design agency with a real passion for helping businesses discover their identities and develop unique,...
Zunda Group www.zundagroup.com THE FIRM Strategic branding and package design agency—Zunda Group—specializes in unleashing the potential in its clients’ brands. As a solution partner, Zunda uses its...
Spring Design Partners www.springdesignpartners.com THE FIRM Spring Design Partners Inc. prides itself on being an independent, creatively driven, brand design consultancy dedicated to helping its client partners create...
Using her success and recognition as a makeup artist, Kelley Quan has launched a beauty brand with ethically manufactured products made in the U.S. “Part of my mission is to bring manufacturing back and make something...

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