Beverage

Books Illustration Now! 5 The latest in the Illustration Now! Series—Illustration Now! Vol.5—features 150 illustrators from more than 30 countries, including illustration duo Craig&Karl, reportage artist...
Long Island Iced Tea is usually associated with the legendary cocktail, but an upstart challenger brand is making waves in the ready-to-drink, $4.8 billion iced tea category by inviting curious consumers to check out the...
Ron Alvarado, Mike Williamson, and Matthew McDonald weren’t planning to fundamentally change the beverage aisle when they invented Ficks. The three college students were simply looking for a better way to balance two...
2014 Interpack 1
Members and partners of the PrintCity Alliance presented their products and solutions on a joint stand for the first time at Interpack. All the participating companies were extremely satisfied with the reaction from visitors...
Share a Coke set sights on StatesCoca-Cola’s summer campaign extends an invitation to America to ‘Share a Coke.’ For the first time in the U.S., Coca-Cola is personalizing the sharing experience by swapping...
Every year S.Pellegrino launches a global limited edition following the theme “LIVE IN ITALIAN”. This year for the new limited edition package design S.Pellegrino co-brands with Ducati, for which the...
Generations of consumers have proudly been sporting purple mustaches since Welch’s first debuted its 100% grape juice at the Chicago World’s Fair in 1893. Since then, investing in product innovation has led to...
Carolina Wild is made from an indigenous fruit, predating European settlers. To convey the distinctive flavor of this all-natural juice made from their neighbors' muscadine farms, Carolina Wild founders Elizabeth Maxwell...
School Milk
From school children sipping cartons of milk in Sao Paulo to a Delhi teen downing a bowl of corn flakes for breakfast to the toddler getting her first taste of ice cream in China, World Milk Day June 1 was a far more global...
BlenderPak 1
Perimeter Brand Packaging has announced the launch of BlenderPak, an on-the-go solution for consumers who use powder drink mix products. Based on extensive consumer research, BlenderPak is designed to increase new usage...

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