Consumer Electronics

A product’s utility and brand identity can vary immensely depending upon geography. Take, for example, off-the-grid rural villages in developing countries. Patrick Walsh co-founded Greenlight Planet with the knowledge...
In 1946, the world was changing, and in Cohoes, New York, the innovative papermakers at Mohawk were creating a new product called Mohawk Superfine.  For seven decades since, Superfine has endured - inspiring graphic...
When fans have option of streaming a movie from a subscription service or ordering a film on demand, packaging for DVDs and Blue-Ray discs becomes even more important. The value proposition cannot lie primarily in the movie...
Metallic Dispensing Closure www.aptar.com The Metalized Wren closure is designed to bring a touch of luxury to pressurized packaging. The cosmetic-looking actuator, available in both foam and gel versions, is metallized to...
Smartphones are no longer the purview of only the young and tech-obsessed. As smartphones have become the default device for many mobile users, brand owners now need to think of not just creating an attractive package that...
Believe in — Finchtail packaging
Finchtail is a new company focused on creating simple and useful products that are sustainably made. Their first product is an inexpensive cardboard tablet stand, and their new identity, packaging and launch materials have...
Nicopure Labs has an unwavering commitment to be different, standing out clearly in the electronic cigarette/e-liquid industry. Their Halo brand epitomizes this philosophy with unexpected flavors and avant-garde names....
The Pale Emperor by Marilyn Manson The Pale Emperor is the latest hit album from iconic shockrocker Marilyn Manson, notorious for his dark lyrics and robust metal sounds. Developed by the Multi Packaging Solutions Creative...
AC/DC's recently announced album 'Rock or Bust' is available today for pre-order via ACDC.com and all digital retail outlets. "Play Ball" is the first track offered as instant gratification to those who...
Monetizing Mobile Marketers seek guidance on how to capitalize on evolving technologies. Research from IBM (www.ibm.com) found that more than 90% of marketing leaders believe that mobile applications will play a...

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