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Design Business Association www.effectivedesign.org.uk The Design Business Association is the trade association for the U.K. design industry, which promotes professional excellence through productive partnerships between...
The New Jersey Packaging Executives Club announces its 36th Annual Package of the Year (POY) Awards Banquet will be taking place on Thursday, November 20 at The Madison Hotel in Morristown, NJ. Advanced registration is...
Boutique brand busts in the overcrowded snacks market with a strategy that focuses on creating a new product category and making it extremely simple for retailer-customers to stock the product in multiple sections, such as...
Grocery shoppers make an astonishingly large number of their purchase decisions in-store.  In fact, only 24% of purchases are planned in advance, while 76% are made strolling through crowded store aisles.  For this...
Southeast U.S. cookie brand, Bud’s Best, using retail-ready packaging to lift sales 14% overall. The new design, which was created in partnership with the Georgia-Pacific Corrugated’s Innovation Institute in...
Dolcetta Artisan Sweets creates a top-shelf look by playing off the contrast of a wood-block rustic style and the high end look of tone-on-tone design to express the concepts of handmade and upscale. The top 2 goals for...
Looking to rebrand their Eve’s chocolate topped premium cookie line, the Wolfgang Chocolate Company reached out to the WFM team with an exciting opportunity. The challenge: a complete reinvention of their current...
Looking to rebrand their line of steel cut oats products, BeetNPath contacted the team at WFM with a fantastic opportunity. The challenge: complete a cultural review and trend analysis for their category and apply those...
Dole launches its Garden Soup line in BPA-free boxes, which helps protect the fresh flavors, vibrant colors and smooth texture of its five low-fat, gluten-free and cholesterol-free varieties:  Roasted Garlic Tomato...
Mondelez India Foods Limited, announced the launch of its luxury chocolate gift offering Cadbury Glow. Cadbury Glow is the new luxury gifting brand from Mondelēz International and is being introduced first in India. With...

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