Pearlfisher has developed a new creative strategy and iconic brand identity for Winsor & Newton as part of a global relaunch for the brand. With a legacy of science and art, the Winsor & Newton brand is positioned as...
Pioneering Vino
See how this redesign stacks up.
Jaded from consuming wine that would grow stale shortly after popping the cork, Matt Zimmer devised a packing solution worthy of addressing freshness and portability issues...
Love, fantasy and desire: All were explored at this year’s Fuse conference, held April 15-17 in Chicago, where attendees from design agencies and CPGs serving a diverse range of markets, including grocery, household...
This two-handled HDPE bottle was designed to accommodate a remote trigger sprayer for household chemicals, allowing consumers to pick up the bottle with one hand and spray with the other, reach high spots without heavy...
The liquid laundry packet, a category-changing packaging innovation, has become the focus of a new set of warnings from U.S. and Australian government agencies.
The U.S. Consumer Product Safety Commission (CPSC) and the...
Seeking a brand identity and packaging system for its new line of household scrubbers and washcloths, Strategic Asian Imports partnered with Murray Brand Communications to develop designs supportive of a high quality, luxury...
Research out of the Sonoco Institute of Packaging Design and Graphics at Clemson University challenges long-held beliefs about color combinations and their effectiveness.
The study, which was lead by Rachel Randall, a...
Wherever specialty products and tightly targeted marketing requirements exist, so do significant opportunities for digitally produced packaging. Digital printing systems typically don’t need the factory...
LUXE PACK NEW YORK, the premier show for creative packaging, is adding more exhibit space to accommodate additional exhibitors in 2013. More than 150 exhibitors are expected to showcase the foremost innovative packaging in...
TricorBraun, one of North America’s largest suppliers of jars, bottles and other rigid packaging components, had a very successful year by winning three of the nine awards presented to U.S. businesses at the...








